Newsweek International has named Mark Edmiston president. He has been publisher of the company since 1976.

Howard Smith, formerly associate publisher of Newsweek International, has been appointed vice president of this division of Newsweek Inc.

Edmiston has been with Newsweek International since 1973, when he joined the magazine as circulation director. Prior to that, he was circulation director of Intellectual Digest and previously, circulation director of Saturday Review.

Smith came to Newsweek in 1964 as a sales representative. In 1972 he was named managing director of Newsweek International's Atlantic edition and in 1975 became international advertising sales director. Smith was appointed associate publisher in January of this year.

John J. O'Connell, vice president of industrial relations for Bethlehem Steel Corp. announced he will retire, effective Oct. 31, to become employer's representative on the board of trustees of the United Mine Workers of American Health and Retirement Funds in Washington.

O'Connell also plans to practice law with the Washington office of the New York law firm of Olwine, Connelly, Chase, O'Donell and Weyer. Prior to joining Bethlem he had been associated with the law firm of Cravath, Swaine and Moore.

O'Connell has served on the steel industry's barganning team in negotiating contracts with the United Steel-workers of American since 1968.

He first participated in talks with Steelworkers in 1959, headed up the negotations at the company level from 1962 and played a role in winning the no-strike agreement in 1973 which, renewed in the 1974 and 1977 negotiations, precludes an industry wide strike before 1983.

O'Connell first became associated with Bethelem Steel in 1957 as chief arbitration attorney. He was promoted to manager, industrial relations in 1961, elected assistant vice president of industrial and public relations in 1966 and vice president, industrial relations in 1970.

Williams H. Ryland has joined. The Riggs National Bank as vice president. In his 17 years in banking, Ryland was with Union Trust Co. of Maryland and American Security Bank. In his new position with Riggs, Ryland will be in charge of the bank's multi-national corporate division.

Joseph J. Camarda and Satish S. Bhide have been named corporate vice presidents of the architectural and engineering firm of Davis, Smith and Carter.

Camarda joined the firm in 1971 and has since served as project architect on design, expansion and revision projects for medical facilities, including Arlington Hospital and Greater Southeast Community Hospital.

Bhide came to the frim in 1974 and has served as project architect on educational facilities in Fairfax County, including the award-winning Terraset Elementary School in Reston.

George Kroloff has been named president of the public relations frim of Ruder & Finn, succeeding Tom Ryan, who has opened his own consulting firm.

Before joining Ruder & Finn, Kroloff served on the staff of the Senate Foreign Relations Committee as administrative assistant to the chairman, Sen. John Sparkman (D-Ala). Prior to that he was public relations manager of The Washington Post.

Robert T. Kaufman, president of Ex-Speed-Ite Service Inc., has been elected president of Printing Industry of Metropolitan Washington Inc. He formerly served as president of the association's master printers division.

Hug I. Campbell has been named a senior vice president, financial planner, of First Virginia Banks Inc.

Campbell was a senior vice president in the commercial credit, department of First Virginia Bank, one of the corporation's 20 memebers banks. He joined the bank in 1967 after serving as assistant vice president and director of personnel at First Virginia Bank of Tidewater.

James G. Hamrick has joined Datatel Inc. of Alexandria as president of its data services division.

For the past six years, Hamrick has been the president of Wachovia Services Inc. in Winston-Salem, N.C., a data processing company specializing in bank and financially oriented services.

Peter C. Hill has been named director of corporate accounting and Harry J. Taylor has been appointed director of auditing for The Washington Post Co.

Hill came to the company in 1976 from Price Waterhouse & Co., where he directed its internal auditing activities, Taylor previously served as an assistant vice president with Insurance Company of North America.

David Weiss has been named vice president and general manager of Demaine/Lambert Advertising of Alexandria. He was most recently group manager with General Cigar & Tobacco in New York.