Great kites are made, not born, which means you've got to build 'em or buy 'em before you can fly 'em. So here are some stores that specialize in kites and accessories:

* The Kite Site, 3201 M Street in Georgetown, sells kites, balloons and boomerangs, from the simplest to the most sophisticated. You can buy one ready-made, purchase a kit or simply admire the wide variety of finished kites. 965-4230.

* The Smithsonian Museum Shop at the National Air and Space Museum, Seventh and Independence Avenue SW, carries a remarkable array of kites. 357-1387.

* Out of town, try Kites Aweigh in Annapolis, at 6 Fleet Street (301/268-6065); the Kite Loft at Baltimore's Harborplace, 301 South Light Street (301/528-0888); and Lots O' Kites at Valley Mall, Hagerstown (301/582-3367).

For the do-it-yourselfer, most toy and hobby shops carry kite kits, plus paper and plastic, lightweight wood and string. Here's a sampling: ABC HOBBIES -- 7952 Fort Hunt Road, Alexandria, 765-9500. ARLINGTON HOBBY CRAFTERS -- 625 North Glebe Road, Arlington, 522- 6442. CORR'S HOBBY AND MODEL CRAFTS -- 813 Ninth Street NW, 984-9300. FAMILY BICYCLES -- 9183 Central Ave., Capitol Heights, 350-0903. FAO SCHWARTZ -- 3222 M Street NW, 342-2285; Mazza Gallerie, Wisconsin and Western avenues NW, 363-8455; Montgomery Mall, Bethesda, 365-3220; Tysons Corner Center, McLean, 893-6660. K & K TOYS -- Landover Mall, Landover, 772-1888; Fair Oaks Mall, Fairfax, 385-3399; Springfield Mall, Springfield, 971-5656; Saratoga Center, Springfield, 455-6872; 2523 John Milton Drive, Herndon, 476-9343. KAY-BEE TOY AND HOBBY SHOP -- 3101 Donnell Drive, Forestville, 568- 6631; Laurel Center, Laurel, 776-8573; Prince George's Plaza, Hyattsville, 853-3392; 701 Russell Ave., Gaithersburg, 840-5626; White Flint Mall, North Bethesda, 770-4016; Fair Oaks Mall, Fairfax. 591-6007; Springfield Mall, Springfield, 971-7097.&%KINDERHAUS TOYS -- 4510-B Lee Highway, Arlington, 527-5929; 756-D Walker Road, Great Falls, 759-5579. LOWEN'S -- 7227 Wisconsin Avenue, Bethesda, 652-1289. OUTSIDE IN -- 118 King Street, Alexandria, 549-0910. PATOWMACK TOYS -- 1254 Columbia Mall, Columbia, 730-0977. PLAYTHINGS -- 2095 Columbia Mall, Columbia, 992-9018. THE RED BALLOON -- 1073 Wisconsin Avenue NW, 965-1200. SULLIVAN'S -- 3412 Wisconsin Avenue NW, 362-1343. TOYLAND -- 10655 Braddock Road, Fairfax, 591-3866. TOYS-R-US -- 4444 St. Barnabas Road, Silver Hill, 423-6614; University Boulevard at 23rd Street, Langley Park, 422-4080; 8201 Annapolis Road, Lanham, 459-6070; 11800 Rockville Pike, Rockville, 770-3376; 8449 Leesburg Pike, Tysons Corner. 893-2223; 5521 Leesburg Pike, Baileys Crossroads, 820- 2428; 11151 Lee Highway, Fairfax, 273-0444. TREE TOP TOYS -- 3301 New Mexico Avenue NW, 244-3500.