Now Here's the News

But first, a reminder that it's not too early to be thinking about your cold-weather breakfast nook straps, TV Column fans . . .

Two big fashion favorites for the fall (although they'll be pricey): sturdy, all-weather straps in distressed leather and/or palomino prints . . .

(A word of caution: we'd check breakfast nook color schemes before shopping. The above trendsetters work best against natural backgrounds, like browns, beiges, etc.) . . .

Meanwhile, of course, with the humidity up and late summer sales lagging, we wouldn't be a bit surprised if all kinds of bargains were now lurking at your favorite authorized nook strap dealers for next summer's straps -- it's never too early, frankly . . .

Sure to be among the top choices next year when the mercury climbs will be the always popular open-weave mesh, the sensible madras and, of course, that perennial summertime favorite, the cottons . . .

But let's get on with the news, which includes the word that the first Redskins NFL exhibition game of the season on Channel 5 Saturday night easily beat the competition locally, averaging a 20.1 Arbitron rating and a 43 percent audience share in the Washington market over the three hours of the game . . .

Nielsen meters registered an even stronger 22.2/43 . . .

Channel 20 announces that it has purchased the syndicated rights to 101 guaranteed episodes of NBC's current "Night Court" and 100 episodes of ABC's "Webster."

The two series will be available to WDCA in the fall of 1988 . . .

Paramount Domestic Distribution and Video Programming is syndicating "Webster," which will only have 74 episodes on hand by the end of next season. The way things work in Hollywood now, the distributor and the purchasing stations will pony up the additional funds to produce enough episodes to reach the 100 figure should the network cancel the series before it reaches that magic number . . .

Early indications are that "Webster" is already a hot item in the syndication sales game. It was recently offered for about $40,000 an episode in the Cleveland market, the 11th biggest TV market (Washington is ranked eighth or ninth, depending on which ratings service is counting). . .

WDCA wasn't saying yesterday what the station paid for "Webster," but it was probably bought by Taft Broadcasting for all its TV stations, and that could reduce the cost for the Washington outlet . . .

Warner Bros. TV is selling "Night Court," which hasn't run two full seasons yet, with the same guarantees . . .

Earlier, Twenty purchased 12 hours of the critically acclaimed but short-lived ABC series, "Tenspeed and Brownshoe," which will be available next spring and also renewed rights for "The Greatest American Hero" . . .

One of eight judges announced yesterday for the Miss America Pageant to be aired on NBC Sept. 14 will be Gilbert Mitchell, adjunct associate professor of trumpet at George Mason University. He is also on the faculty of the Northern Virginia Commmunity College . . .

The word is that Susan Saint James, costar of CBS' "Kate & Allie," is expecting. She's the wife of former "Saturday Night Live" producer Dick Ebersol . . .

NBC announced premiere dates yesterday for its six new fall shows . . .

"Hell Town" debuts Wednesday, Sept. 11; "Golden Girls" and "227" will show up on Saturday, Sept. 14; "Misfits of Science," headed for the dreaded 9 p.m. Friday "Dallas" time slot, will jump in with a two-hour pilot on Sunday, Sept. 22; while "Amazing Stories" and "Alfred Hitchcock Presents" will debut in their regular Sunday time slots on Sept. 29 as the first regular week of the season concludes . . .

Channel 5 will air a one-hour Capital Cities Special Report called "High on the Job" on Thursday, Sept. 5, at 9 p.m.

It's about cocaine abuse in the work place and is narrated by Stacy Keach, who knows whereof he narrates . . . Preliminary Ratings

For the month of July in the Washington market are in, and as has happened so often in past months, there are considerable differences between results in the Nielsen and Arbitron ratings results . . .

As a for instance or two, the "Today" show on WRC is either second or fourth in the market, depending on which book you rely. Ditto WJLA's "Anything for Money" at 4:30. Similarly WDVM's early news shows and WTTG's sitcom lineup are either first or second between 5:30 and 7. And at 11 p.m., WJLA and WRC take turns being either first or third, depending again on which book you're looking at . . .

We've listed all the programs involved Mondays through Fridays in the first (Arbitron) listing and the time periods only in the second (Nielsen) list to ease the strain on 1) readers' peepers and 2) Airwaves' gnarled fingers . . .

Each rating point represents about 15,000 TV homes and the shares represent the percentage of TV sets actually in use during the particular time period . . .

Starting with the Arbitron ratings, Monday through Friday, here are some highlights:

Early morning ratings: ABC's "Good Morning America" on WJLA is first with a 3.6 Arbitron rating and a 20 percent average audience share; followed by the cartoons on WTTG, 3.5/19; "CBS Morning News" on WDVM, 3.4/19; NBC's "Today" show on WRC, 2.5/14; and cartoons on WDCA, 1.4/8 . . .

From 4 to 4:30 p.m.: WJLA's "Love Connection" is first with 7.4/25; followed by WTTG's "He-Man and the Masters of the Universe," 6.0/21; WDVM's "Hour Magazine," 4.2/15; WRC's "Jeopardy," 4.1/14; and WDCA's "Zoltron," 1.9/7 . . .

4:30 to 5 p.m.: WTTG's "The Addams Family," 8.5/27; WJLA's "Anything for Money," 5.7/17; WDVM's "Hour Magazine," 4.5/14; WRC's "People's Court," 4.2/13; and WDCA's "Zoltron," 2.7/9 . . .

5 to 5:30 p.m.: WTTG's "Star Trek" is first with an 8.2/24; with a tie for second between WJLA's "Every Second Counts" and WDVM's news at 5.8/17; WRC news, 5.2/15; and WDCA's "Laverne & Shirley," 3.6/10 . . .

5:30 to 6 p.m.: WTTG's "Star Trek," 9.2/25; WDVM news, 6.4/17; WJLA news, 6.2/17; WRC news, 5.3/14; and WDCA's "Laverne & Shirley," 4.0/11 . . .

6 to 6:30 p.m.: WTTG's "Happy Days," 9.3/24; WDVM news, 8.1/21; WJLA news, 6.9/18; WRC news, 6.0/15; and WDCA's "The Jeffersons," 3.2/8 . . .

6:30 to 7 p.m.: WTTG's "Mork & Mindy, 10.1/26; WDVM news, 8.0/20; WJLA news, 6.8/17; WRC news, 5.4/14; and WDCA's "Barney Miller," 2.8/7 . . .

7 to 7:30 p.m.: WTTG's "One Day at a Time," 9.7/24; "CBS Evening News" on WDVM, 9.0/22; "ABC World News Tonight" on WJLA, 7.4/18; "NBC Nightly News" on WRC, 4.7/11; and WDCA's "Private Benjamin," 3.5/9 . . .

7:30 to 8 p.m.: WDVM's "Wheel of Fortune," 9.9/24; WTTG's "M*A*S*H," 9.3/23; WJLA's "Entertainment Tonight," 8.1/20; WRC's "Name That Tune," 3.7/9; and WDCA's "Barney Miller," 2.6/7 . . .

The 10 o'clock news: WTTG, 6.2/14 . . .

11 to 11:30 p.m.: WJLA news, 8.4/22; WDVM news, 8.2/22; WRC news, 7.9/22; WTTG's "WKRP in Cincinnati," 6.3/17; and WDCA's "All in the Family," 2.9/8 . . .

Prime time (8 to 11 p.m., Mondays through Fridays): WRC (NBC) is first with 10.3/22; followed by WDVM (CBS), 9.9/22; WJLA (ABC), 9.2/20; WTTG, 6.1/13; and WDCA, 3.2/7 . . .

Sign-on to sign-off (7 a.m. until 1 a.m.): WJLA, 5.6/20; WTTG and WDVM tied for second at 5.5/19; WRC, 4.5/16; and WDCA, 2.1/7 . . . In the Nielsen

Book for July:

Early morning: "Good Morning America," 4.9/26; "Today," 3.6/19; "CBS Morning News," 3.3/18; WTTG cartoons, 2.8/15; and WDCA cartoons, 1.6/8 . . .

At 4 p.m. WJLA is first with 7/21, followed by WTTG at 6.9/20; WDVM, 6.0/18; WRC, 5.5/17; and WDCA, 1.6/5 . . .

At 4:30: WTTG leads with 8.1/23, followed by WDVM, 7.3/21; WRC, 5.7/16; WJLA, 4.2/12; and WDCA, 2.3/7 . . .

At 5 p.m.: It's WDVM at 9.4/26, followed by WTTG, 7.7/21; WRC, 5.9/16; WJLA, 4.0/11; and WDCA, 2.8/8 . . .

At 5:30: WDVM is first with 10.2/26, followed by WTTG, 8.9/22; WRC, 6.9/17; WJLA, 5.0/12; and WDCA, 3.5/9 . . .

At 6 p.m.: It's once again WDVM first with 11.4/26; WTTG, 10.3/24; WRC, 8.0/18; WJLA, 6.0/14; and WDCA, 2.6/6 . . .

At 6:30: WDVM, 11.3/25; WTTG, 10.4/23; WR,C 8.1/18; WJLA, 6.6/15; and WDCA, 2.6/6 . . .

At 7 p.m.: It's "CBS Evening News" on WDVM leading with a 12/25; followed by WTTG, 11.2/23; "ABC World News Tonight" on WJLA, 8.1/17; "NBC Nightly News" on WRC, 6.7/14; and WDCA, 2.9/6 . . .

At 7:30: WTTG is first with 13.6/27; WDVM, 12.0/24; WJLA, 8.7/17; WRC, 4.5/9; and WDCA, 2.1/4 . . .

10 o'clock news: WTTG, 7.6/15 . . .

At 11 p.m.: WRC news leads with 10.0/24; WDVM, 9.2/21; WJLA, 9.1/21; WTTG, 6.6/16; and WDCA, 2.2/5 . . .

Prime time (8 to 11 p.m. Mondays through Fridays): WRC (NBC), 13.0/24; WDVM (CBS), 11.5/21; WJLA (ABC), 10.1/19; WTTG, 7.4/14; and WDCA, 3.0/6 . . .

Sign-on to sign-off: WDVM, 6.9/22; WJLA, 5.9/18; WRC, 5.7/18; WTTG, 5.5/15; and WDCA, 1.9/6 . . .