Percentages of flowers sold over a 12-month period based on a nationwide survey of 1,176 floral consumers: Floral Arrangements

Funerals: 45%

Hospitalization: 20%

Mother's Day: 18%

Birthdays: 16%

Hospitalization for birth: 14%

Anniversaries: 13%

Valentine's Day: 12%

Christmas: 11%

Easter: 11%

No special occasion: 11%

Thanksgiving: 8%

Home decoration: 7%

Secretary's Day/Week: 7%

Business or office openings: 4%

Weddings: 4%

Sweetest Day: 3%

Mother-in-law Day: 3%

Grandparent's Day: 3%

Housewarming gifts: 2%

Dinner guests: 2%

Jewish holidays: 2%

Business gifts to clients: 1%

Boss' Day: 1%

St. Patrick's Day: 1%

Father's Day: 1% Loose or Bundled Flowers

No special occasion: 24%

Birthdays: 16%

Valentine's Day: 15%

Home decoration: 12%

Hospitalization: 11%

Mother's Day: 11%

Easter: 9%

Dinner guests: 8%

Anniversaries: 8%

Hospitalization for birth: 7%

Secretary's Day/Week: 6%

Funerals: 4%

Sweetest Day: 4%

Thanksgiving: 4%

Christmas: 3%

St. Patrick's Day: 3%

Housewarmings: 2%

Mother-in-law's Day: 2%

Weddings: 2%

Grandparent's Day: 2%

Business or office openings: 1%

Jewish holidays: 1%

Father's Day: 1%

Bosses' Day: 1%

Business gifts to clients: 1%.

-- From the Society of American Florists 1985 Floral Marketing Report.