Good advice may be hard to come by, but not during this scandal-ridden year. Media consultants are on the loose, talking about what Jim and Tammy Faye and Donna and Lee should and should not be doing to improve their images.

According to media adviser Dorothy Sarnoff, dethroned PTL leaders Jim and Tammy Faye Bakker need some real help. First hint for Tammy: Get rid of those false eyelashes. They look "theatrical" and "Mae West burlesque."

"As entertainers, {the Bakkers} are powerful people," adds Terri Lynn, a Florida-based public relations and media consultant. "But do they want to host the Joan Rivers show or do they want to get back in the ministry business?" If the Bakkers intend to stick with their religious personas, Sarnoff says, Tammy should dress "so her bosoms are not features to the cameras."

Lynn thinks Jim Bakker has "too many buttons open" and "too much hair showing on his chest." His face lift is also a problem. "Once you know somebody had plastic surgery you look at them differently, don't you? Why was there vanity there? You don't want to feel vanity in a religious area."

Lee Hart's press conference dress was also a mistake, says Lynn, noting that its thin fabric didn't convey "respectability and solidity." And Jessica Hahn, the church secretary with whom Jim Bakker had a sexual encounter, should have stayed away from seductive clothing during her photo sessions, because it tested the public's "trust in her motives." Adds Sarnoff: "If sex is the question, which it was {in the case of Hahn}, then what you do is not dress in 'seduction style' when you face the cameras." The same goes for Donna Rice, the model-actress linked with former Democratic presidential contender Gary Hart.

Evidently, looking "respectable" is key. That's why Hart, Ivan Boesky, Claus von Bu low, John DeLorean and Oliver North needn't alter their appearances.

Art Against AIDS

Elizabeth Taylor is still busy raising money for AIDSresearch: Thursday night she joined Matt Dillon and Dick Cavett in New York for an Art Against AIDS fundraiser held at Sotheby's. Art dealer Leo Castelli kicked off the evening by handing Taylor a $400,000 contribution. "I just love men with checks," she replied.

The crowd of 1,000 included artists Roy Lichtenstein, Christo and Peter Max, actor Richard Gere, rock singer Debbie Harry, Yoko Ono and Bianca Jagger. Ticket sales for the reception brought in about $120,000.

Art Against AIDS is an effort of 72 dealers who are selling works by 600 artists and giving a percentage of the expected millions to the American Foundation for AIDS Research. Nearly $1 million, including proceeds from Thursday's extravaganza, has been raised. The group's goal is $5 million.

Rice 'Is a Nice Girl,' Says Armandt

Although Donna Rice suspected good friend Lynn Armandt of selling those infamous Bimini photographs to the National Enquirer a few weeks back, the two might make up after Rice reads this week's People magazine. Rice "has a lot of fears about being portrayed as not such a nice girl when in fact she is a nice girl," writes Armandt. "If she's guilty of being a little naive, well, there are worse things to be guilty of."

On the other hand, New York Daily News columnist Liz Smith reports that Armandt -- who frequently jet-setted with Rice -- told People that "some of that back-door stuff they talked about {during the celebrated Washington weekend} never really happened and Donna actually stayed in Gary's town house Friday night."

Cosmo's Cover Girl

In July, Cosmopolitan magazine will break a 21-year habit of not putting stars and celebrities on its cover. Editor Helen Gurley Brown has always felt that professional models are much more beautiful and photogenic than celebs. But just this once, Liz Smith reports, Brown will feature superstar Madonna, who'll be interviewed as well.