Samuel Krakow, 69, retired director of the Office of International Services of the American Red Cross here, died of cancer Feb. 8 in Hollywood, Calif.

He had moved to Tamarae, Fla., after his retirement in 1974. He was visiting a son, Howard, in Hollywood at the time of his death.

Mr. Krakow joined the American Red Cross staff in 1943 and was sent overseas a year later as a field representative. He was attached to the British 8th Army and the American 5th Army in Italy during World War II.

After the war, he was regional supervisor of Red Cross operations in Scandanavia, including programs in Norway and Finland and liaison with the Swedish Red Cross.

He returned to Red Cross headquarters in Washington as an international relations officer in 1947. In addition to attending national and international conferences, he made special missions to Africa and the Middle East and was assigned to Cuba during the Bay of Pigs release of prisoners.

In 1965, Mr. Krakow, at the request of the State Department, went on a special mission to the Dominican Republic to help set up a medical relief program after a revolt there. He also was a member of a Red Cross delegation that made an unsuccessful attempt in 1969 to negotiate the release of U.S. war prisoners in Vietnam.

Mr. Krakow was a graduate of the City University of New York and took graduate studies at Georgetown University. He was an editor on the cable desk of the Associated Press in New York City and later head of the employment section of New York City's Department of Welfare before joining the Red Cross.

In addition to his son, he is survived by his wife, Mary, of the home in Tamarae; his father, Jacob, of the Bronx, N.Y.; a brother, Herbert, of Port Hueneme, Calif., and two grandchildren.