Vernon S. (Butch) North Jr., 32, a Washington native and a former insurance salesman in the area, died at Capitol Hill Hospital June 30 of acute heat prostration. He was stricken while playing basketball at a playground.

Mr. North graduated from Roosevelt High School in 1966. He then went into the Army and served in Korea. From 1969, when he left the service, until 1972, he was a carrier with the U.S. Postal Service.

He began his insurance career with the Bankers Life & Casualty Co., where he sold life and health insurance and received an outstanding salesman award. About 1977, he worked briefly for the Northwestern Insurance Co. and then returned to Bankers.

In late 1978, Mr. North went to work as a deliver truck driver for Bergmanns Laundry Dry Cleaners & Rug Cleaning Inc. in Arlington. He was disabled by a back injury late in December 1978, and had not worked since. w

At the time of his death Mr. North was studying marketing and sales at the University of the District of Columbia.

Survivors include his wife, Elvira, and a daughter, LaShaun, of Washington, where Mr. North lived; his parents, Gilda and Vernon S. North Sr., also of Washington; two sisters, Yvonne Marshall of Takoma Park, and LeCora North of Silver Spring, and a grandmother, Hilda Muse of Washington.