Sd awards, Mr. Taishoff cofounded the magazine in 1931 when radio was barely out of its infancy, guided its fortunes as it grew along with the industry it covered, and remained active until recently as editor and chairman of the board of Broadcasting Publications Inc, which owns the magazine and other publications.

Over his more than 50 years at the helm of the magazine and the company, Mr. Taishoff became known as a strong advocate of the independence of the broadcasting industry and of its freedom from government regulation and control.

A man who championed the idea of allowing radio and television stations to be "just like newspapers, free and unafraid," Mr. Taishoff was an adherent of the principles he expressed. Although he ran a trade magazine and thus depended on the broadcasters who patronized his advertisers, he did not shirk from telling them in print when he thought they were wrong.

A personable man who told a good story and made friends easily, Mr. Taishoff was widely sought out by the powers and personalities of the airwaves for his experience, knowledge and insights.

"Nearly every broadcaster in the industry has called him for advice, references, recommendations . . . ," Vincent T. Wasilewski, president of the National Association of Broadcasters said last year at ceremonies honoring Mr. Taishoff and his magazine on Broadcasting's 50th anniversary.

Mr. Taishoff and the 1,000 guests, who included the top names in the broadcasting industry, also heard from President Reagan who expressed regret via videotape that he could not attend the ceremonies.

In the unremittingly informative manner that had made the magazine required reading within the industry, Broadcasting had in 1937 reported among other things, the departure of Ronald Reagan from radio to join Warner Brothers in Hollywood for a film career.

To all the praise and accolades, Mr. Taishoff, who was born in Minsk in Czarist Russia, and was brought to this country before he was 3, responded with modest simplicity.

"I'm just a reporter," he said. Mr. Taishoff had entered journalism while young, dropping out of the old Business High School here to become a night-shift copy boy for the Associated Press at 16. "There's no more honorable an estate than that of a reporter," he added, "whether stained by ink or electrons."

After leaving the Associated Press in 1926, Mr. Taishoff continued his early career in journalism by joining the original staff of the United States Daily, which became U.S. News and World Report, for which he helped cover the State Department and the White House.

When Martin Codel was looking in 1931 for a partner in a new magazine about the broadcasting business, David Lawrence, Mr. Taishoff's boss at U.S. News, recommended him as a man of exceptional talent and energy.

Although 1931, with America gripped by economic depression, was not regarded as an auspicious time to launch any new business, and Washington, Mr. Taishoff was advised, was in particular not the place to found a business publication, the founders of Broadcasting persevered.

In its first editorial Broadcasting said it intended to report "fairly and accurately" on the thoughts and deeds motivating the industry and its leaders, and it also dedicated itself "to the American system of free, competitive and self-sustaining radio enterprise."

Fifty years later, Mr. Taishoff, who had started with a two-man operation and along the way had bought out Codel, was chairman and editor of a flourishing corporation. Among other enterprises, it continued to put out Broadcasting, a 116-page magazine with a staff of under 50 that is eagerly awaited each week by 37,000 subscribers across the country involved in the cable and satellite industries as well as radio and television.

While Mr. Taishoff's business acumen was being demonstrated in the marketplace, his reputation as a reporter and editor was also winning honors.

In 1953, he became the first business publication journalist to receive the University of Missouri's honor award for distinguished journalism. He was later elected national president of Sigma Delta Chi, the professional journalistic fraternity. And in a less formal tribute, one of his staff members said of him in the 1950s: "Sol may be listed as 'Editor and Publisher' but he's still the best damn reporter in this business."

His wife Betty died in 1977. Survivors include a son, Lawrence B. Taishoff, president of Broadcasting Publications Inc., and publisher of Broadcasting Magazine; a brother, Jacob, and seven grandchildren and two greatgrandchildren.