The Reagan administration has said that none of the $65 million it is seeking to launch a global "public diplomacy" campaign will be used to promote U.S. arms control policies in Europe, and it said the CIA will have no connection with the effort.

Lawrence S. Eagleburger, undersecretary of state for political affairs, told a news conference Monday that initial press accounts of the proposed program had confused it with a separate effort by Peter Dailey, U.S. ambassador to Ireland, that will focus exclusively on trying to do a better job of explaining U.S. arms control policies to western Europe.

Eagleburger said the $65 million, which the administration is scheduled to request from Congress Feb. 23, is to fund a "program of democracy and public diplomacy" intended to strengthen "advocates of democracy in countries where it is a shaky or iffy proposition."

For that reason, Eagleburger added, very little of the money will be directed toward western Europe. Instead, he said, most will go for programs of education, leadership training and exchanges of ideas in Third World areas.

Eagleburger acknowledged that some of the "option papers" drawn up during the planning of the program had discussed the possibility of CIA involvement. However, he insisted, "A firm, flat decision was made at very senior levels that there would be no CIA involvement."