Robert McClaran has been named executive vice president and manager of Columbia Real Estate Title Insurance Co. and Jack Hoyle has been named sales manager. Both were formely with Commonwealth Title Insurance Co. here.

The Ryland Group Inc., a home-building firm based in Columbia, has named James L. Heinz controller. Paul C. Heines is the new personnel manager and Carl R. Monnin the purchasing manager.

Florence Santman has been named manager of the Rockville office of Wolfe, Matan and Sheehan.

James A. Holland and Andrew J. Ponton have been named vice presidents of Arlington Mortgage Co. in Falls Church.

The Artery Organization Inc. of Bethesda has named Robert Jackson assistant vice president and a division manager.

New vice presidents of the Home Owners Warrantly Corp. of the National Association of Home Builders are Peter Balitsaris, Patrick Gorman and Lester Wolff.

Alvis H. Hagelis has been named resident planner for Reston Land Corp.

Leroy S. Moore has been named vice president of First Bankers Mortgage Corp. of Severna Park, Md.

Jerry Lowenstein will discuss utility savings with solar film at a meeting of the area chapter of the Institute of Real Estate Management Thursday evening at the Golden Ox restaurant.

Rick Brown of John W. Brown & Sons Realtors has been named Realtor of the Year by the Montgomery County Board of Realtors. He helped set up a mandatory 12-hour education program for brokers and agents to renew real estate licenses in Maryland.

James W. Metcalfe has been named director of marketing of the J. Robert Co., a Bethesda-based firm specializing in sales and marketing.