Virginia Power has decided to follow the recommendation of a 15-member customer consulting group and start to provide copies of its 10-year plans for placement of transmission lines to city, county and regional planning agencies.

The consulting group, which is part of Virginia Power's customer consulting program and which is composed of citizens from throughout Virginia Power's service area, urged the company to "participate in the local planning process." The group was formed to study the sometimes controversial issue of where and when power companies place new transmission facilities.

The group told Virginia Power that it "should at all times minimize adverse environmental impacts, but never at the expense of reliability." The panel said technical and cost considerations and reliability of service should take precedence over the design of transmission lines, "but the company must recognize, however, that the public has rising aesthetic expectations."

The Johns Hopkins University School of Advanced International Studies (SAIS) has signed a purchase contract for an eight-story office building at 1619 Massachusetts Ave. NW, less than a block away from its building at 1740 Massachusetts Ave., according Susan Crowley, a spokeswoman for the school.

Sale price of the building, now owned and occupied by the National Forest Products Association, was $7.3 million. SAIS plans to spend an additional $2.2 million to refurbish the building, $300,000 on new equipment and furniture and $500,000 to renovate its present quarters, she said.

The sale is contingent on issuance of a usage approval by the D.C. Board of Zoning Adjustment, because the Forest Products Association building is now limited to nonprofit, professional use. Obtaining the permission is expected to take five to seven months, Crowley said. If all goes according to present plans, SAIS could occupy the building in January 1987.

In August 1984, the BZA rejected an SAIS request for permission to expand its present building, saying the university did not offer substantial amenities to the community, a requirement for a planned-unit development. The university sought the planned-unit zoning so it could build a 30,000-square-foot extension on the back of its present structure.

The Forest Products Association building contains 57,000 square feet, enough to take care of SAIS's needs for the next 20 years, Crowley said. Since Hopkins' international school opened in 1963, its student body has nearly tripled and its library collections have grown substantially, she said.

If the sale goes through, the Forest Products Association "will relocate in downtown Washington," according to Alberto Goetzl, executive assistant to the president of the organization. "We decided we wanted to get out of the real estate business," Goetzl said. The association occupies about half of the Massachusetts Avenue building.

IN THE BUSINESS . . . Michael P. DeChant & Associates and Robert C. Kidwell and Associates have joined their real estate appraisal firms . . . American Homeowners Foundation in Arlington has published a vendors' guide for homeowners in the Washington area listing companies that provide various products needed in the home.

PERSONNEL FILE . . . Joseph W. Rogers Jr. has been elected vice president of 1st Washington Mortgage Corp., a joint venture of Washington Federal and Columbia First Federal Savings and Loan . . . Dennis D. Beese of the Beese Design Group in Reston has been appointed as the Washington-area representative of the Boston-based architectural and planning firm of Paul J. Carroll & Associates, which is planning a housing development in Herndon . . . Harry Galentine Jr. has been named a vice president in charge of Weaver Bros.' Chevy Chase commercial leasing division . . . The Washington office of Spaulding & Slye, a real estate development and brokerage firm, has named Kevin McCall as senior vice president . . . Peter Rucci of Shannon & Luchs has been elected president of the Washington Association of Realtors . . . Metropolitan Partnership Ltd., a commercial real estate development firm, has named A. Stover Jenkins as vice president for design and construction and Andrew Wolf as marketing director . . . The Northern Virginia Board of Realtors has elected William H. (Kip) Laughlin, owner of Laughlin Inc. Realtor, as its 1986 president . . . Joy Yates has been named an assistant vice president of Coldwell Banker Real Estate . . . Pace Group of McLean has named Carl B. Amthor, vice president at Associated Universities Inc., as president and chief operating officer, and architect Robert B. Anderson president of a new company, the Anderson Partnership in Alexandria . . . Hazel/Peterson Cos. in Fairfax has named E M Risse senior vice president for planning and design, Jeffrey H. Saxe senior planner, Paul C. Shivery Jr. land development manager and Pamela E. Stutz community associations manager . . . Jeffrey S. Ocean has been appointed corporate marketing director for Capital Homes Inc.