The folksy New York mountaineers who will bring the world the 1980 Winter Olympics at Lake Placid have run into - what else? - deficit financing and, in seeming desperation, have turned to Washington for help.

But not to Uncle Sam in today's first instance; to Petr. L. Spurney, 43, of Chevy Chase, as a $100,000-a-year administrator to "pull everything together."

Why Petr Spurney? Well, the Lake Placid organizing committee notes he managed Spokane's Expo '74 fair from lemon into lulu, then made his big splash - took over direction of Bicentennial's American Freedom Train and turned it from loser to profitmaker. That led marketing consultant Spurney to his most recent endeavor, helping developing Canada's traveling exhibit, the Discovery Train.

His appointment came hours after two fundraising firms sued the Lake Placid Olympic Organizing Committee on charges it violated its contract by dipping into a special bank account it wasn't supposed to touch.

Here we discover (1) that the New Yorkers looked toward capital-area private enterprise early on: one of the fundraising outfits is American Marketing Consultants, Inc., Vienna, Va. (the other is in Rochester, N.Y.); and (2) for every $1 raised for the client, the raisers take a matching $1 as fee. (The companies said they've raised $3.2 million and are owed half that.)

Now, as to looking to Uncle Sam: the government already has forked over $58 million for the Lake Placid operation - and here is the organizing committee pressing federal officials for another $14 million to cover construction cost overruns.

What's a luge?

Rod Carew says Minnesota boss Calvia Griffith has phoned him about those "remarks" to the Waseca Lions Club, and the nice-guy Twin star concludes, "I don't like to see the man crucified. He has apologized; there isn't much more he can do," and that's the last Carew will have to say about the incident . . . That was a type in yesterday's Tranitions about Derek Sauderson having been a "walk-out" in Boston Bruins' camp. "Walk-on" was the proper word, before Sanderson notified the club of his retirement Agent. Bob Wolf said, "I'm not sure Derek will stick to it. We've been talking to other clubs and . . . some teams in Europe" . . . Mark Manges, the 1974-77 Maryland QB cut by the Rams in August, was rained out of his scheduled New York Jet tryout this week, will try again Monday. Rejection would point him toward Canada, whereh he says the Hamilton Tiger-Cats talk of signing him for next year.

Bot Geoghan has the promotional wheels clicking again, upon noting that Street and Smith's preseason highs basketball issue will peg De Matha to repeat as national No. 1, and Long Beach Poly to rank No. 2. He's got a shootin' match all but arranged, probably on Dec. 2, site pending but bringing West Coast squad hereabouts is the hope.

After all that noise about the Red Sox and dogs in the stretch, Boston outfielders Carl Yastrzemski, Dwight Evans and Jim Rice have nerve to invest in Foxborough Greyhound Racing Association, Inc., seeking 87 winter race dates. The state application required a personal financial statement from Rice, making us all privy to the information that the MVP candidate did it all for $128,793 - presumed to trail seven teammates in salary.