So Don Cherry has been released as Boston Bruins' coach.So how come Capitals's prospectus to prospective season-ticket renewers quotes Max McNab and key players but not Danny Belisele? . . . Bruin clout problably helped the Whalers, moving from WHA to NHL, decide to change their name from New England to Hartford as much as did the Connecticut capital's restoration (due for January 1980 completion) of the coliseum into which the roof collapsed in January 1978 . . . Curt Bennett, former Flame winger working as a sports announcer for an Atlanta TV station, scooped (and irked) the St. Louis Blues by breaking the embargo on a trade announcement: Bennett back to the Flames for winger Bobby Simpson, a full-blooded Mohawk Indian from the Central Hockey League . . .

The Philadelphia Phillies broke out all-burgundy uniforms, intended for regular Saturday showings, but decided once was enough after last weekend's 10-5 loss to Montreal in the new togs. "They ran a bit big," a spokesman said, and when a photo of pitcher Larry Christenson ran in the newspaper in his new outfit against the dark green field at the Vet, "all you saw was the white stripe down his side." Hail to the paleskins . . .