Name the first coach who comes to mind. Chances are that it wasn't Chuck Noll.
Yet, if his Pittsburgh Steelers achieve what they are capable of this year, Noll will be distancing himself from his colleagues by light years, with four Super Bowl victories in six years.
After a 1-4 start in 1976 and the pressure of having to win nine straight games to make the playoffs that year, the players' goal this season is a fast start, before any talk of complacency or creeping senility begins.
Thirteen Steelers have joined the over-30 generation, but that is offset by the fact that there are 22 veterans of Super Bowl triumphs, including last season's 35-31 victory over Dallas.
How can the Steelers be motivated anew after that conquest of such a talented team?
"Because we want that fourth Super Bowl victory," Terry Bradshaw said today.
The quarterback already has used some applied psychology, though he insisted he was merely expressing gratitude. He has bought oil paintings for all his offensive unit from a firm operated by Tommy McDonald, one-time wide receiver for several NFL teams.
"I was thinking of buying the guy's watches until I was presented one of those paintings at a banquet," Bradshaw said. "I just wanted to thank our guys."
All over the St. Vincent College campus here are signs with the request, "No autographs, please.
"Still, a swarm of locals descended on Bradshaw on his return from lunch, tearing at his T-shirt, pleading for him to pose for photographs and autograph scraps of paper.
The absence of controversy or even a salary squabble had led to caling the site at the foot of the Blue Mountains the "Mary Poppins Camp."
Coach Noll, at 47, snapped the ball for kicker Roy Gerela, who played out his option before agreeing to a new contract.
It is in vivid contrast to 1977, when players unhappy over contract negotiations were walking in and out of training camp as if through a revolving door.
That was also the season Noll was taken to court on a charge of slander by George Atkinson of the Oakland Raiders. The charge stemmed from Noll's comments following an incident in which wide receiver Lynn Swann was knocked out by Atkinson's forearm shot to the back of the head. Noll called Atkinson "part of the criminal element in football" and later included some of his own Steelers in the charge.
Tight end Bennie Cunningham is back after missing 10 games in 1978 because of a leg injury. So is regular cornerback J.T. Thomas, who missed all of last season with a blood disorder.
There is hardly any competition for jobs because there are so few openings. Exceptions find Robin Cole battling Loren Toews to be the starting right linebacker, and Dwight White trying to win back his post from right defensive end Carl Banaszak.
There was one scare on Saturday when Bradshaw appeared to hit his throwing wrist on a defender's helmet and a loud pop brought a hush among spectators. He was taken to a hospital, X-rayed and declared fit for duty. It turned out the noise resulted when contact was made with the defender's loosened shoulder pad.
Quarterbacks in the Steeler practices do not wear a distinguishing jersey or, say, a baseball cap. Noll says, "We would rather have our quarterbacks stay alert at every moment. You can't prevent injuries because football is a dangerous game. But you can reduce them by concentrating."
Bradshaw, encouraged after watching films on new rules Wednesday night, said that his style will not be at all cramped by the prescribed quicker whistle this year once a passer is in the secure grasp of a defender's two hands. Art McNally, chief supervisor of NFL officials, conducted the demonstration.