The Dallas Cowboys may be able to land another runner with outside speed if they are willing to put together a deal like the ones that brought them Tony Dorsett and John Dutton.

If the upcoming draft were held today and the San Francisco 49ers (now 1-10) had frist pick, they probably would trade it for some other club's No. 1 pick and ask for some players in the deal who could start for them in 1980. The 49ers also want an outside runner. They are satisfied at quarterback with Steve DeBerg and Joe Montana.

Top-rated in the draft will be Billy Sims of Oklahoma, Charles White of Southern California, Terry Harrington of Jackson State and Curtis Dickey of Texas A&M. Speedster Dickey may delay signing a pro contract and try for the Olympics.

Since selecting Randy White and Thomas Henderson in the first round in 1975, the Cowboys have not had a sensational No. 1 pick, except for Dorsett.

The Cowboys rarely blitzed against the Philadelphia Eagles on Monday night because they had their linebackers take deep drops to help the cornerbacks against passes.

Bob Irsay is said to have been seeking up-front revenue guarantees as a condition to considering moving the Baltimore Colts because he is feeling a money pinch.

Now that he has indicated he will stay put, the club owner would like to increase the crowds in Baltimore. Look for him and George Allen to romance each other if Ted Marchibroda can't pull the team out of a slump caused by Bert Jones' injuries.

A source who occasionally has the ear of Georgia Rosenbloom, the Los Angeles Rams owner, insists that Allen would not replace Ray Malavasi if Malavasi were dropped.

In fact, the Rams hope Allen catches on with another club so they can trade with him. "We like to inventory (accumulate) draft choices, and George likes to give them away," the source said.