OAKLAND, JULY 14 -- As he was about to step onto the field for a pre-game news conference, Kansas City Royals General Manager John Schuerholz turned to a friend and said, "Well, time to go answer my football questions."

He said it with a look that was a mixture of disgust and exhaustion, but then proceeded to walk onto the coliseum field and talk about Bo Jackson's signing with the Los Angeles Raiders.

Schuerholz again stated the obvious, that the Royals had the option of going along with Jackson's plan to play football this winter, or losing him to the NFL altogether. They chose trying to keep him in uniform.

"It's a disruption, but it has happened," he said. "We have to deal with it. We didn't want to just throw up our hands. This way, we may be able to keep him interested in both."

Asked if the Royals had planned on having Jackson play winter ball, Schuerholz said, "No, we felt the best thing after this year, with the pressure and all, would be for him to go relax, go fishing, find a hobby. He found one."He Came to Play

New York Yankees second baseman Willie Randolph refused a request by team owner George Steinbrenner that he sit out the All-Star Game because of a sore left knee. Randolph met with American League Manager John McNamara Monday to tell him of Steinbrenner's request. "He said George gave him the okay to play a couple of innings," McNamara said. "I told him, 'Whatever decision you make, I'll stand by it.' "

Randolph said, "My family is here, and I've been playing for two weeks. I just played 15 innings on Saturday. It's my decision. Who wants to just come out and tip their hat? The fans want you to play." . . .

Mayor Marion Barry and the D.C. Baseball Commission held a reception Monday to lobby for expansion, which apparently is no higher on baseball's agenda than it was two years ago. Their intent apparently is complex. Sources said they intend to try to convince Oakland Mayor Lionel Wilson to persuade A's owner Roy Eisenhardt to support expansion.

A group lobbying to bring major-league baseball back to Washington hired a plane to circle above the game with a banner pushing the cause. The sign unfurled over the Oakland Coliseum read: "Baseball in D.C. -- Money in the Bank." . . .

The Baseball Writers Association of America voted to name its annual rookie of the year awards the Jackie Robinson Award. Robinson won the Association's first rookie award in 1947 with the Brooklyn Dodgers, and two years later the BBWA began giving rookie awards in both leagues.

The Oakland A's apparently will release veteran infielder Ron Cey this week, thus apparently ending his 14-year career. They also are trying to acquire infielder Tony Bernazard from the Cleveland Indians . . .

Detroit second baseman Lou Whitaker, who refused to play in the game because he was tired, wasn't so tired he couldn't take a red-eye flight to his Florida home Sunday night . . . Baltimore Orioles General Manager Hank Peters didn't attend the game. "The people are scattered in so many hotels that it'd be difficult to discuss any trades," he said . . .

One of the most controversial roster decisions involved Houston reliever Dave Smith, who was left off despite 15 saves in 16 chances and a 0.76 ERA. NL Manager Davey Johnson said he only wanted to take three relievers, and that Philadelphia Steve Bedrosian and Chicago's Lee Smith were locks. He said the final decision came down to Cincinnati's John Franco or Smith, and he took Franco because he's a left-hander . . .

Johnson is the 19th man to both play in and manage in an all-star game. The last for the American League was Dick Howser last year, and for the National League, Yogi Berra in 1974 . . . Larry Doby, the first black to play in the American League, threw out the ceremonial first pitch . . . Tonight was the second time that Cy Young Award winners had faced each other. The previous time was in 1978, Jim Palmer for the American League and Vida Blue for the National League . . .

The Blue Jays acquired Juan Beniquez from the Royals for minor league pitcher Luis Aquino. The Blue Jays will be Beniquez's eighth team. Postscript

Toronto's Tom Henke (0-4, 17 saves) is the first winless pitcher to appear in an all-star game since Cleveland's Dave LaRoche in 1976. He was 0-2 with 10 saves . . . Baltimore's Terry Kennedy and Texas' Larry Parrish became the 37th and 38th players to appear in the All-Star Game for each league . . . This was the third time in history that three rookies appeared in an All-Star Game. Tonight's principals: Oakland's Mark McGwire, Kansas City's Kevin Seitzer and Detroit's Matt Nokes . . .

Minnesota's Kirby Puckett became the 11th to strike out three times in one All-Star Game . . . This was the third-longest All-Star Game by innings . . .

Jay Howell is the fourth pitcher to lose an All-Star Game in his home ballpark. The last was Whitey Ford at Yankee Stadium in 1960 . . . The NL has won 14 of the last 16; its overall record is 37-20-1.