WRONG NETWORK: ABC Sports' Brent Musburger, former host of CBS's popular NFL pregame show, "NFL Today," will appear on ESPN's "NFL GameDay," on Sunday, Sept. 9, before the regular season's opening games.
Musburger, fired by CBS last spring, will be a guest on "SportsCenter" at 11:30 a.m. and the one-hour "GameDay," which begins at noon and goes head-to-head with "NFL Today" when the CBS program starts at 12:30.
He also will be the subject of ESPN's Sunday night interview, shown during the 11 p.m. edition of "SportsCenter." Why ESPN? His new employer owns 80 percent of the cable network.
TURNER ETC.: First, there was Superstation TBS. Then CNN, Headline News and TNT. And now Turner Broadcasting has unveiled SportSouth, a cable station that can be seen in 1 million homes in Alabama, Georgia, Mississippi, Tennessee, South Carolina and parts of North Carolina.
Its menu includes the Atlanta Braves, Atlanta Hawks and Charlotte Hornets, plus 100 college football games, 120 college basketball games, 30 college baseball games, auto racing and various other events.
During its first broadcast -- Wednesday's Braves-Pirates game, which was stopped in the seventh inning because of rain -- color analyst Bruce Benedict caught a foul ball in the broadcast booth.
BISON NATIONWIDE: Howard University is negotiating with Home Team Sports and Black Entertainment Television to get at least five of its men's soccer games on the cable networks this fall. HTS is shown in the Mid-Atlantic region, BET nationally.
'SKINS TONIGHT: Although TNT has the broadcast rights for tonight's preseason game between the Redskins and Los Angeles Rams at RFK Stadium, Washington and Los Angeles stations can bid for the local telecast.
Channel 7 gets tonight's game and TNT's Sept. 30 broadcast of the Redskins-Cardinals matchup in Phoenix.
GONE FISHIN': President Bush and legendary sportscaster Curt Gowdy will do their part for the environment with a one-hour special, "America the Beautiful," hosted and produced by Gowdy Sunday at 7 p.m. on channels 7 and 13. One segment is a fishing trip Bush and Gowdy recently took in the Florida Everglades.