When I first heard about CaBi, my initial reaction was “won’t everyone just ride them downtown in the morning and back out in the afternoon?” The person who was telling me about Capital Bikeshare brushed off the concern, saying, “Oh, don’t worry, there are guys with trucks to move them around.”
Of course, guys with trucks can only move so quickly, and there are currently no other mechanisms in place to rebalance stations. Last summer there was an experiment called “Reverse Rider Rewards” that was designed to encourage CaBi members to rebalance stations during the morning rush hour. It ran during June, July and August, but I never really heard much about it after that.
Reverse Rider Rewards was set up so that a trip from a “typically full station” to a “typically empty station” earned the Bikeshare member a point and entry into a raffle. At the end of the month, prizes were given to folks with the most points and to the winners of the raffle.
[Continue reading Rob Pitingolo’s post at Extraordinary Observations.]
Rob Pitingolo blogs at Extraordinary Observations. The Local Blog Network is a group of bloggers from around the D.C. region who have agreed to make regular contributions to All Opinions Are Local.