A Black Friday protest isn’t new to the group credited with sparking the Occupy movement, Canadian anti-consumerist magazine Adbusters. The publication has in years past hosted “Buy Nothing Day” on Black Friday, which encouraged readers to purchase nothing on a day most Americans were loading up on presents for the holidays. “Whatever you decide, ‘tis the season to reclaim our year-end celebrations and make them our own again,” the magazine wrote in an ad for Buy Nothing Day.

It’s unclear whether Occupy Black Friday will become an official Occupy Wall Street sponsored protest, but the site’s message forums are already calling for such a demonstration, saying that Occupy needs to put an end to “holiday spin doctors” and the “hypnotic messages to spend, spend, spend.” Facebook groups have also sprung up that call on Americans to protest against stores that deprive workers from spending Thanksgiving dinner with their family.