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Twinkie’s twilight? Hostess Brands files for bankruptcy

Update, Wednesday, 8:20 a.m.: Hostess Brands filed for Chapter 11 protection Wednesday, the Wall Street Journal reports.

No more Wonderbread. No more Twinkies. No more Ho Ho’s or Suzy Q’s or Ding Dong’s. Our nation’s obesity levels might drop, but the loss of beloved Hostess Brands products on store shelves might also make us cry.


James Dewar, inventor of Twinkies, prepares to unload Hostess Twinkies at his River Forest home, Nov. 12, 1980. (LAB/AP)

It would mark the second time the Irving,Texas-based company has restructured, having filed for bankruptcy almost two years ago but emerging from it in September. Hostess carries over $860 million in debt, according to Reuters.

Twinkie fans despairing over the possible loss of their favorite spongy treat, however, were reassured by Hostess Snacks on Twitter Tuesday:

@lasvegaslisa Don’t worry, we’re still making Twinkies, and plan to do so for the foreseeable future. Hope you’ll continue to enjoy them!Tue Jan 10 18:12:46 via HootSuiteHostess Snacks
Hostess_Snacks

Don’t start stock-piling Twinkies quite yet.

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