Gaga has launched the Born This Way Foundation, which she will lead with her mother, Cynthia Germanotta. The project, named after her second album and its title track, “will focus on youth empowerment and equality by addressing issues like self-confidence, well-being, anti-bullying, mentoring and career development,” according to a statement on her Web site.
There will be a digital aspect to the foundation, which should come as no surprise considering Gaga’s huge following on Twitter and Facebook.
“My mother and I have initiated a passion project,” Gaga said in the statement. “Together we hope to establish a standard of Bravery and Kindness, as well as a community worldwide that protects and nurtures others in the face of bullying and abandonment.”
To her fans, Gaga is more than just a singer who wears over-the-top ensembles. She promotes a message of self-love and acceptance to her millions of fans across the world, who affectionately call themselves Little Monsters.
After Rodemeyer’s death, which his parents believed was caused by constant bullying over his sexuality, Gaga tweeted, “The past days I’ve spent reflecting, crying, and yelling. I have so much anger. It is hard to feel love when cruelty takes someone’s life.” Gaga promised to meet with President Obama to discuss bullying, which she did at one of his fundraisers.
Mama Monster is partnering with the John D. & Catherine T. MacArthur Foundation, the California Endowment and Harvard University. The foundation will officially launch in 2012.