Finally, the man who has gone viral with his very poor Paul Henreid impression (kids, if you don’t know this reference, you’re not watching enough Turner Classic Movies) is speaking out.


Mark Block, Herman Cain’s chief of staff and proud in-your-face smoker, breaks down the bizarre and, yes we will say stupid, campaign ad that has gone viral all over the Internets.

A less scruffy-looking Block stopped by Fox News and explained the method behind the campaign ad that featured Cain with a weird just-you-wait-suckas grin at the end.

“The message behind the ad was to our supporters that we’re on a roll. We’re excited about what’s happening. There was no subliminal message. In fact, I personally would encourage people not to smoke. It’s just that I’m a smoker,” Block said.

Block continued: “A lot of the people on the staff said ‘Just let Block be Block.’ That’s what it was all about. To tell people that the Cain message is resonating across America and whether it’s 9-9-9 or whether it’s the new opportunities zones roll-out in Detroit last week. The campaign is on a roll and the momentum is with us.”

And, it’s clear, that with Block being Block, the Cain train will roll on and corner the smokers’ voting bloc, because smoking is just another way of keeping it real, Block said.

“I tell you, you walk into a veterans’ bar in Iowa and they’re sitting around smoking and you know we are resonating with them,” Block said. “I’m not the only one that smokes in America for God’s sake.”

“ It was a choice I made and it was at the end of the ad. The real message that we’re trying to get through was the Cain train is on a roll.”