News from the much-anticipated media venture to be bankrolled by eBay founder Pierre Omidyar and piloted by Glenn Greenwald: Dan Froomkin and Liliana Segura are joining a crew that consists of Greenwald, Jeremy Scahill and Laura Poitras. Froomkin is a veteran of The Post and, more recently, the Huffington Post. At The Post, Froomkin penned his daily White House Watch blog, which rounded up and commented upon the goings-on of the George W. Bush White House. He has also worked since 2004 for the Nieman Foundation for Journalism at Harvard University. In a blog post on the moves, Greenwald calls Froomkin a “veteran journalist who has received national acclaim for his writing about U.S. politics and media coverage. He’s been particularly focused on the issue of journalistic accountability – i.e. correcting misinformation, asking critical questions, and holding those in power accountable to their actions.”

Glenn Greenwald (Vincent Yu/Associated Press) Glenn Greenwald (Vincent Yu/Associated Press)

Segura has served as “associate editor of The Nation, and her writing has also been featured in AlterNet, ColorLines, and other publications,” notes Greenwald.

Both of these individuals, writes Greenwald, “embody the core attributes of our new venture.”

As Greenwald has maintained, this particular venture will feel different from mainstream media outlets, and his blog post on new hires suggests at least one way in which this is already true. The post notes that Segura is “on the board of the Campaign to End the Death Penalty and the Applied Research Center, a U.S. racial justice think tank.” Such a sentence would never appear in the hiring memo of a mainstream U.S. media outlet, in part because it would likely force Segura to resign from any such organizations prior to becoming an employee. For more on Greenwald’s worldview on journalism and activism, see his debate earlier this week with former New York Times executive editor Bill Keller. Wrote Greenwald, in part: “I see the value of journalism as resting in a twofold mission: informing the public of accurate and vital information, and its unique ability to provide a truly adversarial check on those in power. Any unwritten rules that interfere with either of those two prongs are ones I see as antithetical to real journalism and ought to be disregarded.”