Security guards walk past the entrance to CNN headquarters in Atlanta in 2014. (David Goldman/Associated Press)

CNN Digital is “embarking on a strategic restructuring,” according to a note this morning from Andrew Morse, executive vice president of editorial, CNN U.S. & general manager of CNN Digital Worldwide. As journalists have learned all too well over the past decade or so, that term — “restructuring” — often means “people are out of a job.”

Indeed: Upwards of 50 staffers at CNN Digital will see their jobs eliminated under the plan, according to a company source.

Yet the outfit will add more than 200 jobs — for a net gain of about 150 staffers — that will cut CNN Digital from its tether to a traditional website model and push it toward all those other platforms — mobile! — where folks are actually consuming their news these days. “The investments will span both product and editorial teams and charge the creation of entirely new units and capabilities in key areas for CNN,” notes Morse. He specified these areas as receiving “investment”:

Global Expansion
Audience Development and Analytics
Mobile Product Development
Mobile and Off-Platform Programming
CNN Digital Studios and CNNMoney
An entirely new video experience
Premium content areas such as Style, Tech and Health

Staffers who lose their existing jobs as part of this initiative are invited to apply for the new ones created under the plan. According to a CNN source, the staffers who will be faced with this difficult transition have duties anchored to a website-centered strategy; they include product technology specialists as well as reporters and editors.

CNN has been here before: Nearly two years ago, in anticipation of the 2016 presidential race, CNN eliminated about a dozen positions on its digital politics operation. In the same breath, it pledged to hire a bunch of additional staffers and emerge with a stronger product and larger staff. It did.

Here is the full statement from Morse. More to come on this story.

CNN is the dominant player in the digital news space.

We are No. 1 in multiplatform unique visitors, video, and social. We have an ever-expanding portfolio of industry-leading businesses. We have world-class products and technology, and we are constantly innovating. And, most importantly, we remain the world’s leading source of breaking news, quality journalism, and powerful enterprise reporting.

It’s from that position of strength that CNN and Turner have chosen to make an historic investment in CNN Digital.

With a significant commitment of new capital, CNN Digital is embarking on a strategic restructuring that will push us forward at an accelerated pace.

We will provide more details in the coming days, and I will host a global town hall this Friday at 11 a.m. ET to answer your questions, and to outline the new structure and strategy. In the meantime, I want to share some background with you.

At a high level, we are adding more than 200 new jobs and realigning resources to match our business priorities – much like we did with our Video, Money and Politics efforts. The restructuring is a fundamental shift from a team organized around a traditional website to one poised for success across all platforms, specifically mobile. And it’s an expansion of our “follow the sun strategy” for global news coverage.

As we prioritize and build out new areas, we also need to be disciplined about sunsetting other activities. Some positions will change but it’s important to note that this is not a cost-savings exercise. It is, in fact, just the opposite. The investments will span both product and editorial teams and charge the creation of entirely new units and capabilities in key areas for CNN. Some areas of investment include:

Global Expansion
Audience Development and Analytics
Mobile Product Development
Mobile and Off-Platform Programming
CNN Digital Studios and CNNMoney
An entirely new video experience
Premium content areas such as Style, Tech and Health

Of the more than 200 new jobs that have been created as part of this process, nearly 150 are already posted. There are currently openings in Atlanta, New York, London, Hong Kong and the Middle East. You can view them all at wearecnn.com. The remaining positions will be added in the coming months. We will fully transition to the new structure by mid-April and we will have filled all the jobs by 2017.

Change can at times be difficult but with it comes great opportunity. This investment is recognition of the trust our leadership has placed in CNN Digital. The market is evolving at an incredibly rapid pace. We must not only evolve with it; we must outpace and disrupt it. This initiative will set us up to do just that.

I hope you’ll join me on Friday to learn more.

– Andrew