Hulu retained Goldman Sachs and Morgan Stanley last week to lead a sale, after an unsolicited offer.
Other potential buyers include Yahoo and Microsoft, which could benefit from taking on a streaming video company to compete with Google’s YouTube or Netflix.
For it’s part, Google has been sinking efforts into making YouTube a destination for more original and professional content, while still keeping its reputation for user-generated videos. (And, of course, videos of cats.)
Walt Disney Corp., News Corp and NBCUniversal run Hulu as a joint venture. The licensing agreements from those companies would be a huge boon to any potential buyer.
Would you want to see Google buy Hulu?