The Washington Post

RIM promotes PlayBook with a haiku contest

How to best promote

your new and shiny gadget?

A giveaway, duh.

Haiku was flooding over Twitter on Tuesday as part of Research in Motion’s “PlayBook Haiku” giveaway contest.

PlayBook hopefuls can submit up to 10 haikus to the contest by tweeting their poems with the (promoted) hashtag #PlayBookHaiku. The contest is open in the United States and Canada. One entry period ran Monday, and there will be a second contest period April 15.

Research in Motion is heavily pushing its BlackBerry PlayBook launch, set for April 19.

It’s GO time! Send us a haiku about why YOU want a #PlayBook for your chance to win 1 of 10! Be sure to tag #PlayBookHaiku in your entry!Tue Apr 12 14:01:28 via CoTweetResearch In Motion

If you’re looking to submit your own poems for the contest, note that the rules are pretty strict. The terms and conditions clearly state your poem has to stick to the traditional Japanese 5-7-5 syllable structure.

Many of the entries are delightfully dramatic and others are pretty clever. Here are some gems:

@Blackberry Tablet most wanted / PlayBook has arrived at last / Tech junkies rejoice #PlayBookHaikuTue Apr 12 17:10:15 via Twitter for iPhoneSarah Henson

@BlackBerry I breathe BlackBerry, I even bleed BlackBerry, I am BlackBerry. #PlayBookHaikuless than a minute ago via web Favorite Retweet ReplyJoynal Rab

@BlackBerry Going to law school beginning in September a Playbook would help!#PlayBookHaikuless than a minute ago via web Favorite Retweet ReplyCynthia Boudreau

If you submit a poem, post it in our comments. Or just post your own here, for fun.

Related stories:

BlackBerry PlayBook price starts at $499, same as iPad 2, will go on sale

A peek at RIM's BlackBerry PlayBook

HP accuses RIM of ripping off WebOS for PlayBook

Hayley Tsukayama covers consumer technology for The Washington Post.



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