It’s officially official: After months of speculation, Twitter announced that it has acquired TweetDeck.
In a brief statement, the company said it bought the popular Twitter client, though it did not disclose the price. Earlier reports put that figure between $40 million and $50 million.
“TweetDeck provides brands, publishers, marketers and others with a powerful platform to track all the real-time conversations they care about,” the company said in a statement. “In order to support this important constituency, we will continue to invest in the TweetDeck that users know and love.”
Twitter welcomes TweetDeck to the flock http://t.co/MI7uaee
On the TweetDeck blog, founder Iain Dodsworth said, “Change may well be inevitable, but we remain the same team, staying in London, with the same focus and products, and now with the support and resources to allow us to grow and take on even bigger challenges.”