Talk about creating a “culture.” MSNBC seems to have an endemic problem with anti-Republican personnel. “MSNBC is in apology mode again, with the big boss issuing a mea culpa in the face of a threatened Republican boycott of appearances on the network. The cable network’s President Phil Griffin ‘personally’ apologized and said at least one head rolled after the channel’s latest misstep. On Wednesday, MSNBC’s official Twitter account sought to politicize a Cheerios commercial featuring a biracial family that debuted months ago and is slated to air in a new version during the Super Bowl. ‘Maybe the rightwing will hate it, but everyone else will go awww: the adorable new #Cheerios ad w/ biracial family.’ ” Now all he has to do is apologize for the embarrassing liberal rooting section masquerading as news people.

Thomas "Tom" Donohue, president and chief executive officer of the U.S. Chamber of Commerce, speaks in Washington, D.C., U.S., on Wednesday, Jan. 8, 2014. The U.S. Chamber of Commerce will step up its election-year efforts to challenge Tea Party candidates in Republican primaries and back candidates who favor trade, energy development and immigration reform, Donohue said. Photographer: Andrew Harrer/Bloomberg *** Local Caption *** Tom Donohue Thomas “Tom” Donohue, president and chief executive officer of the U.S. Chamber of Commerce, will step up its election-year efforts to back pro-immigration reform candidates. (Harrer/Bloomberg)

Creating momentum. “Some of the Republican Senators who supported the Gang of Eight comprehensive immigration-reform bill seem pleased with House leadership’s tone on the issue. When I asked Senator Bob Corker (R., Tenn.) what he made of the House’s progress on immigration reform, he said, ‘I make smiles!’ ”

They went about creating a “conservative” anti-immigration position that wasn’t conservative at all. “The modern anti-immigration movement was launched by an environmentalist named Dr. John Tanton who was concerned about how increased population might impact the environment. As The New York Times recently reported, Tanton initially ‘urged liberal colleagues in groups like Planned Parenthood and the Sierra Club to seek immigration restraints, only to meet blank looks and awkward silences.’ It was only after leftist groups declined to adopt his positions that the environmentalist began founding his own anti-immigration groups.” Read the whole thing.

Creating a Europe — in her own mind — with no Jews. “It’s becoming a habit. The EU’s ‘foreign minister,’ High Representative for Foreign Affairs Catherine Ashton, cannot seem to see Jews or anti-Semitism or to pronounce the word ‘Jew.’ . . . . Her statement this week on the occasion of International Holocaust Remembrance Day did not mention Jews. That’s worth repeating: she puts out a statement to honor Holocaust Remembrance Day that does not mention Jews — thereby advancing the project of forgetting the Holocaust and robbing it of meaning.”

President Obama has been expert at creating a groundswell on health care — but against Obamacare. “Support for the health-care law declined among the uninsured this month, just as many of the program’s key provisions went into effect, according to a new poll examining Americans’ knowledge and views of the Affordable Care Act. Large numbers of the uninsured are also unaware of some of the law’s benefits, such as subsidies to help low- and middle-income­ people pay monthly health insurance premiums, according to the Kaiser Family Foundation survey. Fifty-three percent of uninsured Americans are unaware of the law’s bar on insurance companies rejecting people with preexisting conditions.”

Creating “purpose-driven” conservatism. Watch Arthur Brooks explain the most important insight conservatives need to embrace.

In creating a majority party, look to the governors. “The Republican Governors Association significantly outpaced its Democratic counterpart in 2013 fundraising. According to totals released Thursday, the Democratic Governors Association announced that it raised about $28 million in 2013 across its three committees. The RGA announced earlier this week that it raised $50.3 million in 2013 through its 527 committee.” Wow.