So what did the Supreme Court unleash with its Citizens United case? Well, even though it’s still early in the cycle, there is an initial trend. Instead of unleashing a flood of special-interest corporate money, the major donors have been individuals, like Becky Burkett, Rick Tyler, and Sheldon Adelson, who have given Newt Gingrich’s PAC $10 million .The other major Republican Super PAC, Mitt Romney’s, has managed to delay — conveniently — disclosing its donors until after the Florida primary. (Note to Mitt: Like withholding your tax returns, avoiding even the minimal disclosure required simply builds a huge appetite for it.)
My guess is that this admittedly preliminary trend of personal versus corporate money may hold because while corporations may not be quite “people,” as stated by the Supreme Court and Romney, they do care what people think of them. Super PACs have a very bad brand, and smart corporations don’t want to go anywhere near them.