It was a lovely bit of buzz: Mark Zuckerberg quit Google+ over privacy concerns.

The Internet gleefully responded to reports of his disappearance. It would be a perfect public snub to Google’s answer to Zuckerberg’s Facebook. And it reeked of irony. The man who loves to tout the openness of the Web runs from a public place.

The only trouble with this titillating tale? Zuckerberg’s still on Google+. He dropped out of the most followed list by changing his settings, but his actions are in line with his behavior on Facebook and offline. Despite Zuckerberg’s public assertions that we’re sharing more than ever, he lives firmly as a fan of privacy settings.

Zuckerberg’s message comes off as “do as I say, not as I do.”

Perhaps, though, it is a good idea to follow Zuckerberg’s lead. Google+ announced that there will be no private profiles on the site after July 31, but there are definitely privacy settings. If you want to stay hidden from the public-- other than your name and gender-- you’re allowed to.

Zuckerberg, for example, seems to have locked down everything except for his places lived and introduction, succinctly put as “I make things.” He’s not the only one. CNet reports folks from Google management, including co-founder Sergey Brin, made their profiles private.

All you have to do is go to your Google+ settings, chose the About section and edit your profile.

We may be sharing more than ever, but we’re also shying away from the putting-it-all-out-there mentality. Technology companies are recognizing that, as Facebook puts more emphasis on groups, Google focuses on circles and startups, such as Beluga, counteract Twitter’s megaphone stance.

So I won’t get to see every update Zuckerberg or Brin makes. I’m okay with that. I don’t need to see every amazing vacation location the young billionaires take.