CSC focuses its corporate giving in five areas
Who: Susan Pullin, vice president of corporate responsibility.
Company: Computer Sciences Corp.
Charitable giving highlights: CSC has given $12 million to charity in the past six years.
Define your corporate philanthropy.
We’ve only had a corporate responsibility function for four years and formalized it a year ago. We have to have a strategic reason and a good business case for doing philanthropy. What we did here at CSC is survey our employees. We asked them two questions: What mattered to them when it came to philanthropy and what should CSC be concerned with? We came up with three areas: education, child welfare and the environment. We added two that we felt were important to the company: wounded warriors and persons with disabilities. Those five are where we focus all of our corporate philanthropy. We have branded globally our philanthropy as CSC Gives Back.
What are some of the activities?
We formed a science, technology engineering and math (STEM) council at CSC to coordinate and collaborate around the world our STEM activities. We created an initiative with Child Fund International where we not only raise funds but we formed teams around the company that sponsor children in certain villages and do larger projects in those villages. We also utilize a technology called C3. It’s like Facebook but it’s internal to CSC where teams can coordinate their letter writing and projects by posting stuff.
What is the giving structure?
We have a corporate responsibility governing board which includes the most senior people at CSC. There are a couple subcommittees under that and one of those is philanthropy. The philanthropy committee meets quarterly to make decisions about our community activities and the larger programs of CSC Gives Back.
Any challenges associated with your giving model?
One of the challenges is understanding what we are giving around the world. In the States, you track your charitable giving a certain way because of tax benefits.
—Interview with Vanessa Small