The Washington Post

Google uses search data to predict this year’s Oscar winners

Google’s recent movie turn in The Internship must have put employees in a Hollywood state of mind.

With the Oscar’s around the corner — the 85th Academy Awards will air on Sunday Feb. 24 — Google has made its own predictions of the winners on a new destination website.

According to TheNextWeb, Google analysed search volume based on how many queries were run two weeks prior to the film being released, and up to three months after. It did not include sentiment — so if you searched “Les Miserables sucks,” it wouldn’t affect the rankings.

On the new site, Google shows off all its consumer products, including its Knowledge Graph, Google Maps, YouTube, and even Google+ Hangouts.

Scroll the drop-down list to view the projected winners in the Best Director, Best Actor / Actress, Best Supporting Actor / Actress, and Best Picture categories.

Just for fun, Google also revealed the most-searched red carpet looks from 2012: no surprise, Angelina Jolie’s #planked #leg #pose made the top list (and earned its own meme).

Google hangout fans are encouraged to stream a fake acceptance speech, and there is even an interactive map to help you find out where Oscar-nominated films will be playing near you.

This isn’t the first time that the search behemoth has released a data-filled custom website to coincide with a major event: Google unveiled its “flu trends” site in the height of the sniffly season, and in the run-up to the Presidential election, it released a political channel with news and video highlights.

Do you agree or disagree with Google’s predictions predictions? 

Copyright 2013, VentureBeat



Success! Check your inbox for details. You might also like:

Please enter a valid email address

See all newsletters

Show Comments
Most Read



Success! Check your inbox for details.

See all newsletters

Your Three. Video curated for you.

To keep reading, please enter your email address.

You’ll also receive from The Washington Post:
  • A free 6-week digital subscription
  • Our daily newsletter in your inbox

Please enter a valid email address

I have read and agree to the Terms of Service and Privacy Policy.

Please indicate agreement.

Thank you.

Check your inbox. We’ve sent an email explaining how to set up an account and activate your free digital subscription.