Nintendo drops price of Wii to $130 in U.S.
By Hayley Tsukayama,
Nintendo announced Monday that it is dropping the price of its Wii console to $130 in the United States as it prepares to sell the next-generation Wii U in a little over a month.
The new offer shaves $20 off the previous Wii price. To sweeten the deal on the six-year-old console, Nintendo is offering a complete package — a black console, a Wii Remote Plus, Nunchuck controller and two-game bundle of Wii Sports and Wii Sports Resort. Both games are on the same disc.
The Wii U, Nintendo’s new console, is due in stores on Nov. 18 and will have a 23-game mix of original and ported titles already on other consoles. These include Assassin’s Creed III, New Super Mario Bros. U and Call of Duty Black Ops II.
Retailers such as GameStop have already sold out their pre-orders for the console, signaling that there is high demand for the console headed into the holiday season.
Overall, the game industry’s revenue is down 24 percent from this time last year, according to analysis from NPD Group’s game analysis report, with hardware taking a bigger hit than software. As the Associated Press reported, hardware sales slipped 39 percent from the same period last year, while software sales were down 18 percent.
With a new console, Nintendo has a chance to prop up those sagging numbers and put some pressure on Microsoft and Sony from the number-three spot.