How to grocery shop smarter in 2024
According to the USDA, the price of food is predicted to increase by 2.2 percent over the course of 2024, and shoppers are searching for new ways to keep their fridges full without emptying their bank accounts.
The good news is that there are increasingly innovative opportunities to keep costs down—from optimizing your grocery list to clipping digital coupons to letting apps, like Safeway’s, do the work for you.
during your next grocery trip.

GROCERY SAVING TIP #1
Start with a
shopping list
Impulse buys are the nemesis of budget shopping—an $8 jar of artisanal plum jam or a new flavor of potato chips might look appealing, but these last-minute cart additions can quickly add up.
GROCERY SAVING TIP #2
Go in with a plan
Meal planning makes it easy to shop and prepare delicious, healthy meal options. Not sure what to make this week? Try the Meal Plans feature in the Safeway app. Choose from over 900 shoppable recipes, which can be filtered by dietary preferences, restrictions and any food dislikes. Tracking carbs or avoiding dairy? Easy! Every recipe includes nutritional details. Trying to manage your expenses? Set your preferred budget or browse the budget-friendly dinner recipes.
GROCERY SAVING TIP #3
Look for generic
and store-brand
alternatives
We all have biases and allegiances toward certain name brands. But we fool ourselves into thinking recognizable brand names are higher quality than their generic counterparts, even when there's evidence to the contrary. If you're buying the basics, you'll often find that they're just as good for a much lower price.
GROCERY SAVING TIP #4
Shop in bulk
Shopping in bulk isn't just for doomsday preppers; it's also an excellent way of reducing your cost per serving.
GROCERY SAVING TIP #5
Stick to the store
perimeter
It’s true: chips, cookies and candy can be delicious. But snacks like these offer minimal nutritional value, while fresh produce, meat and dairy—typically found in the refrigerated perimeter shelves of the supermarket—are healthier options. You can even be rewarded for making these healthier choices with Safeway’s Sincerely Health™ platform, accessible within the Safeway app. Customers can earn up to $180 in annual grocery savings by setting their wellness goals.
GROCERY SAVING TIP #6
Coupons are
there to help
If you don't already get flyers and coupons from your favorite supermarket in the mail or in your local newspaper, make sure to grab the free paper booklets typically available near the store entrance that detail forthcoming deals and sales. Or, go paperless and easily view the weekly ad right on your phone.
GROCERY SAVING TIP #7
Plan your meals around sale items
Wow, lobster's on sale this week? Sounds like the perfect time to finally make surf 'n' turf for your significant other. Are peaches available at a surprisingly good price per pound, since they're super in-season? Time to stock up.
GROCERY SAVING TIP #8
Grocery rewards apps, like Safeway for U, have more perks than ever before
There are so many major benefits to this program that might not be evident to the casual customer. For starters, using the app is completely free, so you have nothing to lose and plenty to gain. Safeway for U offers an effortless rewards system: Earn one point for every dollar you spend on groceries and two points for every dollar spent on gift cards. You can choose to redeem your points for free grocery items or discounts on your next shopping trip, or redeem your points for discounts at the gas pump. One hundred points gets you ten cents off a gallon at participating Exxon or Mobil gas stations or Safeway fuel stations. Redeem up to a dollar per gallon!
And now, there's a new automatic cash-off option, where every hundred points will automatically convert to one dollar off your next grocery trip, making it easier to save than ever. On average, members save up to 20 percent on groceries weekly, so joining this loyalty program is probably the single best thing you can do to shop smarter at your local grocery store.
Please see the Safeway for U™ Program Terms & Conditions here
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