C-Suite: The content creator’s journey to CEO
Creators turn to YouTube to monetize their talent, knowledge and expertise. These creators are not only making a living directly from the videos they upload to YouTube, but also hiring teams and forming businesses. In fact, according to research done by Oxford Economics, YouTube’s creative ecosystem supported more than 425,000 full-time equivalent jobs and contributed over $25 billion to the U.S. GDP in 2021.1
In this content series, we take a comprehensive look at the creator economy and its impact on the broader U.S. economy. Select an article to learn more.
1Source: Oxford Economics 2021 YouTube US Impact Report
A new study reveals the impact of the creator economy
A new study reveals the impact of the creator economy
How entrepreneurs and small businesses can build success on YouTube
How entrepreneurs and small businesses can build success on YouTube
Mimi G shares how she turned her passion for sewing into profit
Mimi G shares how she turned her passion for sewing into profit
Read the Oxford Economics 2021 report on YouTube's economic impact
Read the Oxford Economics 2021 report on YouTube's economic impact