E-books may finally be catching on with the toughest of customers: kids.
A report produced for children’s publisher Scholastic finds that 46 percent of kids between the ages of 9 and 17 said they had read an e-book as of 2012, compared to 25 percent in 2010. And around half of those who have not read an e-book say they want to do so.
Still, the appeal of traditional books remains. Around 80 percent of kids who read an e-book still read print books, according to the new report. It found that kids considered printed books better for sharing with friends and for reading at bedtime. When kids were traveling or they didn’t want their friends to know what they were reading, they preferred e-books.
While e-books are believed to make up about 25 to 30 percent of total book sales, the number has been much lower among children. The rise of iPads and other tablets has helped increase the number of children’s books in electronic format.