Years ago, when there was a Gino’s Hamburger chain, the restaurant tried a promotion to get kids to drag their parents in for burgers. Coloring book pages were distributed at school. When colored in, they would earn the bearer a free hamburger.

A friend and I grabbed a handful of pages and started coloring.

That afternoon, we walked to the nearby restaurant and requested our free burgers. Although the restaurant had given away plenty of burgers that day, our request for 50 drew a huddle with staff and management.

We were told that, while this isn’t what they had in mind, we had met the requirements, and burgers went on the grill. While we waited, we continued to color pages. Eventually our hands were cramping, and we were finding it hard to color in the lines. The restaurant drew the line at about 75 free burgers.

Paul Brockway,


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