The deep reddish-brown color called oxblood spilled out on fall runways. Here, some ways to give an old standby new life in 2012. — Janet Bennett Kelly
A model at the Gucci fall show in Milan, Italy. High-profile names, including Frida Giannini for Gucci, chose oxblood to spatter through their fall collections. Pantone Color Institute executive director Leatrice Eiseman calls oxblooed, popular in the 1930s and 1940s and one of the oldest hues in the Pantone pantheon, a classic. She attributes its resurgence to the serious times. The name is visceral, she says, but “it’s not a straight dark color; it has complexity.”Vittorio Zunino Celotto/GETTY IMAGES
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