Steinem, who is 81, began by saying that most women become more active in politics as they grow older, because women lose power as they age. Young women, she said, ask, "Where are the boys?" as in, "Who are the boys voting for?" The Internet backlash was swift and ferocious, especially from women who support Bernie Sanders.
"It's such a ridiculous thing to say. A feminist, basically saying that young women are incapable of having thoughts and opinions of their own. Unreal," wrote a commenter on Reddit, where Steinem's quotes were thoroughly debated. The group "People for Bernie" launched an online petition demanding Steinem take back her statement.
"As students of your own powerful model of feminist activism in the media, we demand that you admit your mistake and apologize," they wrote.
Steinem did just that on her Facebook page Sunday, but said her quote was "misinterpreted."
"I misspoke on the Bill Maher show recently, and apologize for what's been misinterpreted as implying young women aren't serious in their politics," Steinem said.
She did not address the post specifically to Sanders supporters, but focused on the strength of politically active women today.
"What I had just said on the same show was the opposite: young women are active, mad as hell about what's happening to them, graduating in debt, but averaging a million dollars less over their lifetimes to pay it back," she continued. "Whether they gravitate to Bernie or Hillary, young women are activist and feminist in greater numbers than ever before."
The apology garnered hundreds of comments.
"I first donated to Bernie's campaign one week after he declared and still wonder what took me a week," wrote Kira Elise. "This election is a make or break moment for the direction our country is going and I want Bernie as my president."
The comment received more than 500 likes in one hour.
Steinem's comments came under fire just as another feminist icon was feeling the same scorn. Madeleine Albright, the first female secretary of state, told voters in New Hampshire Saturday: "There's a special place in hell for women who don't help each other!"
Thought many people translated the quote as "a special place in hell for women who don't support Hillary Clinton," Albright has been broadcasting variations of it for more than a decade. She said it in 2004 during a reunion at Wellesley College, the alma mater she shares with Clinton. Then she started saying it all the time, then it was on a Starbucks cup, then Taylor Swift started saying it.
And so did Sarah Palin, to which Albright responded: "Though I am flattered that Governor Palin has chosen to cite me as a source of wisdom, what I said had nothing to do with politics."
That's no longer the case. On Saturday, Albright acknowledged that her comments made waves, but didn't back down:
Young women voters have been the target of the Clinton campaign since its beginning, with the help of Katy Perry and Lena Dunham, "Yaaas Hillary!" T-shirts and supporters who rant in all capitals. Whether it will be enough, when polls show Sanders winning women under 35 by an almost 20-point margin, is yet to be seen.