Here’s a new hashtag to add to the RGIII marketing files. I guess #SUBtember is the new coolness.

Subway has been running this ad during RGIII’s return to the field on Monday Night Football. Warning: contains “five dollar footlong” song that will permeate your brain and stay forever.

Also, when did it become okay for advertising folks to take such liberties with the Washington Monument, sticking it random places as they see fit? It’s a pretty disturbing trend.