So Terrelle Pryor, Ryan Kerrigan, Santana Moss, Brian Mitchell, Ken Harvey, Craig Laughlin and Tom Wilson walk into a television studio to film a commercial for a local pizza chain.
That’s it. There is no punchline. Or maybe the punchline is “Whatchu Want?” I guess.
You’ll recall that Northern Virginia-based chain Paisano’s ran ads last fall featuring six D.C. athletes from three sports, including the since-departed Pierre Garcon, Chris Baker and Karl Alzner. Those departures, plus the fleeting attention spans of pizza consumers, called for a new ad this autumn, which debuted during Thursday night’s Packers-Bears game, featuring a mostly new cast of very recognizable characters.
Garcon — the face of Paisano’s for five years — is gone, but a rather prominent hockey announcer helps replace him. And, no, I really am not going to break down a 30-second pizza ad, other than to say that, in these contentious times, I do believe D.C. sports fans remain united behind the concept of various local athletes getting together to sing jingles for local commercials.
And if you’re wondering, “Can local businesses really get completely free and uncritical advertising from the D.C. Sports Bog merely for using a strange assortment of local sports personalities shouting out catchy slogans?” The answer is and has always been an unqualified yes.