Doug Gottlieb’s NCAA tournament coverage on the CBS pregame show got off to a rocky start Thursday night. Working alongside Greg Gumbel, Greg Anthony, Kenny Smith and Charles Barkley, Gottlieb said he was there to “give kind of the white man’s perspective.”

This didn’t exactly go over well. Uncomfortable moments ensued on the set. Gottlieb issued an apology through CBS, but the criticism still reigned on Twitter.

ESPN college football analyst Mark May also called for Gottlieb to be fired.

In addition to his apology, Gottfried also took the “it was a joke” route of defense.

UPDATE: Charles Barkley went to bat on Gottlieb’s behalf:

“He made a joke earlier tonight,” Barkley said, per BigLeadSports. “All those people on Twitter who are going crazy, which I would never ever do, listen me Kenny, Greg Anthony, and Greg Gumbel didn’t take that personally so all you people at home who’ve got no life who are talking bad about Doug Gottlieb get a life. It’s no big deal.”

(video h/t to Yahoo!)