Dirk Nowitzki likes game day. We get it.
The Dallas Mavericks hopes fans will, too, after they hit on a novel idea for selling season tickets: Put Nowitzki in the oddball spot of mimicking a camel.
In a combination homage/ripoff of the Geico “hump day” commercial, Novitzki roams the Mavs’ offices making a pitch for “game day” and … well, it works. He’s so bad, he’s good.