The Product: Kia
The Premise: Laurence Fishburne returns as Morpheus from “The Matrix,” moonlighting as a valet at a fancy restaurant. When an attractive couple approaches, he presents them with an echo of the movie’s choice: Blue key, or red key? Red, he says, will make them “Never look at luxury the same way again.”
The Punchline: They take it, of course, and some weird Matrixy things start to happen — flying cars, exploding streetlights. It’s all to the unexpected tune “Nessun Dorma,” from the opera “Turandot.”
The Verdict: One hopes they tipped him well.