Updated at 11:12 a.m. EDT with CBS pulling song
Rihanna was furious — furious — that CBS wanted to use the theme song she performed for its new “Thursday Night Football” telecast this week after pulling it last week. And, after she expressed her dismay with a profane tweet, CBS decided she had a point.
The network announced Tuesday morning that it would edit her voice out of “Run This Town.”
CBS dropped the intro that featured her voice last week because her involvement in a high-profile case of domestic violence involving her then-boyfriend, Chris Brown, in 2009 was a little too much for it to stomach on a week in which the ugly Ray Rice video was posted and engulfed the NFL in controversy. With a little distance from the Rice video, CBS wanted to use the intro for the game between the Tampa Bay Buccaneers and Atlanta Falcons this week and Rihanna erupted with a strategically placed profanity.
“CBS you pulled my song last week, now you wanna slide it back in this Thursday?” Rihanna tweeted Tuesday morning. “NO, [expletive] you! Y’all are sad for penalizing me for this.”
CBS heard the mistress of social media loud and clear.
“Beginning this Thursday, we will be moving in a different direction with some elements of our Thursday Night Football open,” Jen Sabatelle, senior vice president of communications, said in a statement. “We will be using our newly created ‘Thursday Night Football’ theme music to open our game broadcast.”
Actor Don Cheadle’s narration will be the centerpiece now.
Oh, and you can probably cross Rihanna’s name off the list of possible Super Bowl halftime entertainers.