Russia will be hosting the World Cup in 2018, and while the country is looking forward to a lot of top-notch soccer, it also wants folks to look back in admiration at its space program. In fact, the official logo was first publicly presented Tuesday by crew members onboard the International Space Station.
At the same time, an elaborate video presenting the logo was projected onto the facade of Moscow’s Bolshoi Theatre. Here’s video of that moment (skip ahead to about the 10:45 mark, unless you want to be really bored): https://www.youtube.com/watch?v=XFXyE4YXrD0 The video presentation begins with a ball blasting out of a stadium in Brazil (the 2014 World Cup host), going into orbit, Sputnik-style, then re-entering the Earth’s atmosphere and landing in Russia. Throw in some Faberge eggs, a peacock and, of course, soccer, and does a logo emerge?
! According to
, “inspiration [for the logo] was drawn from both Russia’s rich artistic tradition and its history of bold achievement and innovation. Above all, Russia’s pioneering in space was a truly captivating theme.” FIFA also makes this bold claim: “It unites magic and dreams.” Well, that probably remains to be seen, but in the meantime, you can compare it to these previous World Cup logos.