The overnight Super Bowl LI television ratings from Nielsen’s metered markets are in, and you’ll be shocked to learn that a lot of people watched the game on Fox. Still, the numbers were down for the second straight year.
As Variety notes, the 48.8 rating and 72 share is slightly down from last year’s game between the Broncos and Panthers, which drew a 49 rating and a 73 share in the overnight ratings, translating to around 111.9 million viewers (the third-biggest TV audience ever for the game). The Super Bowl two years ago between the Patriots and Seahawks drew a record 114.4 million viewers on NBC.
Actual viewership numbers could very well turn out to be ahead of last year’s game, when the final tally comes in.
Lots of people tuned in to the overtime, though.
The overnight ratings are a measure of television viewership in 56 major U.S. markets, representing about 70 percent of the country. They give a good indication of what the final ratings will be when the entire country is measured. A TV rating itself is a measure of how many people tuned in, while share measures the percentage of television sets that were tuned in.
According to Michael Mulvihill of Fox Sports, Boston was not in the top five biggest markets for the game even though the Patriots emerged victorious. It’s the third time in four years that the highest-rated market wasn’t one of the participating cities, he said.
Once again, it looks as if the halftime show will pull a better number than the game itself.
More from Super Bowl LI:
Couch Slouch: Patriots’ comeback darkens a nation’s already dark hour