Baller Brand, not to be confused with the Balls’ Big Baller Brand, wants the world to know it has nothing to do with the Ball family. This streetwear and lifestyle brand founded in 2006 in Argentina, in fact, accused the Balls of copying their idea.
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Attention‼️👮🏽👮🏻 @Lavar @Zo @Melo @Gelo @bigballerbrand are a thief‼️ He stole our brand name a few years ago and added "Big" to his brand name. We are an Argentinian🇦🇷 Brand stablished in 2006, this guy who wasn't creative enough to create his own brand name just took ours.😡 Share it to show the world who is the original @ballerbrand 🗣 In Ball We Trust. Atención‼️👮🏽👮🏼Lavar Ball es un ladrón!!! Robo nuestro nombre de marca unos años atrás y le agrego el "Big" a la suya. Nosotros somos una marca Argentina 🇦🇷establecida en el 2006, este hombre que no fue lo suficientemente creativo para crear un nombre, directamente tomo el nuestro. Compártelo para mostrarle al mundo quien es la real marca @ballerbrand @slamonline @bleacherreport @dimemagazine @nbaontnt @nba @real_gm @stepheasmith @worldstar @houseofhighlights @kristineleahy #lavarball #bigballerbrand #ballerbrand #lonzoball #lameloball #ballbrothers #thief #lakers #ballfamily
“Attention!!” the Argentine Baller Brand began a statement posted to Instagram along with a photo of the Ball family on Thursday. “[The Balls] are a thief [sic]!!
“[LaVar Ball] stole our brand name a few years ago and added ‘Big’ to his brand name. We are Argentine. Brand stablished [sic] in 2006. This guy who wasn’t creative enough to create his own brand name just took ours.”
In follow-up comments exchanged with The Post on Instagram, a company spokesman said it had registered the Baller Brand in the United States this week, and that they are currently evaluating whether to take legal action.
The United States Patent and Trademark Office, however, has no record of any registration from an Argentine brand in its trademark data base.
Big Baller Brand, meanwhile, which recently came out with its first signature show, the ZO2, filed for its trademark in May 2016. Company officials did not immediately return The Post’s request to comment about the origin of the brand’s name, however, the brand’s official website mentions the company was “inspired by the 3 Ball brothers,” meaning Lonzo, LaMelo and LiAngelo.
While Baller Brand appears to be a well-developed brand in Argentina, as well as the backs of basketball stars in Puerto Rico and Venezuela, it does not appears to have many U.S. followers. It has, as Uproxx points out, however, borrowed some of its design inspiration from U.S. entities, including for a Philadelphia Sixers-inspired jersey it manufactured as an homage to Allen Iverson.
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🔥Modelo Tribute pensado en rendirle Tributo a Allen "The Answer" Iverson by #BallerBrand 🔥 La gran inspiración a esta locura!💯🏀 👕 Remera Baller Brand "Tribute". Encontralo en el Store Oficial @ballerbrandstore ubicado en Av. Santa Fe 1670 Galería Bond Street local 2. #Baller #NBA #Tribute #Adidas #philadelphia #Sixers #76ers #Iverson #TheAnswer #Basketball #outfit #outfitoftheday #BallLife
Baller Brand also appears to have been inspired by the aesthetic used by Team USA for another product.
A Baller Brand spokesman told The Post the company decided to go public with its complaints against the Balls this week because of the amount of attention the basketball family and their brand are getting due to LaVar Ball’s outspokenness and Lonzo Ball’s high draft stock.
To gain attention, Baller Brand’s Instagram post tagged several high-profile sports websites and reporters, including Fox Sports’ Kristine Leahy who, on Wednesday, got into a viral argument with LaVar Ball on television.
During the argument, Ball told Leahy, “stay in your lane,” and declared his Big Baller Brand was not “a women’s company.”