Have you ever dreamed of going to the Super Bowl, only to be put off by the prohibitive get-in price combined with airlines and hotels charging premium rates? Well, now you have your chance to win tickets. A very, very small chance:
This year’s Super Bowl will be held at U.S. Bank Stadium in Minneapolis, which will seat 70,000 for the big game. Based on the league’s historical ticket-distribution system, each participating team will be allotted 17.5 percent of the tickets (so that’s a total of 24,500 tickets this year). As the host team, the Vikings get 5 percent of the tickets (3,500), and another 34.8 percent is split evenly between the league’s other 29 teams (24,360 tickets, or 840 per team). That leaves the NFL itself with 25.2 percent of the tickets (17,640), and those usually are either doled out to the league’s corporate and media sponsors or sold as part of a package by an NFL-sanctioned ticket retailer (9,500 such packages, at prices between $6,000 and nearly $13,000, were offered for last season’s Super Bowl in Houston).
This year, the NFL will give away 500 Super Bowl tickets, or less than 1 percent of all the available tickets. Here’s how it will work, per an NFL release:
Beginning this season and continuing throughout the season, fans will be surprised during tailgates, at stadiums, and even inside their own homes. Because no one is in a greater position to know fans personally than teams and players, more than half of the tickets — 256 of the 500 — will be given out by NFL clubs, with an additional 64 being distributed by nominees of the Walter Payton NFL Man of the Year Award. . . .
The remainder of the 500 tickets — 180 — will be distributed by the NFL at league events such as fan forums, youth football clinics, and through social media and other channels. The league will also partner with the Minnesota Super Bowl Host Committee to ensure local fans are identified, including at the Super Bowl Experience in Minneapolis, just moments before the big game.
So basically, be an NFL superfan and you might get lucky.
“The Super Bowl is the ultimate sports entertainment event, but we know that tickets are out of reach for most people,” NFL Commissioner Roger Goodell said in the statement. “That is why throughout the rest of the season, we will be surprising some really special fans with tickets to the big game. It’s one of the many ways we want to thank our fans for their love and support of our teams and the game, and also recognize individuals who have gone above and beyond in our communities.”
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