Facebook chief executive Mark Zuckerberg reminded us Wednesday he’s well aware of the challenge every technology company faces: Adapt or die. At Facebook’s developer conference in San Francisco, Zuckerberg announced the social network will soon support spherical videos. The move comes less than two weeks after YouTube begin supporting a similar video functionality, which allows users to see different vantage points on a video.

These videos are recorded with specialized cameras, allowing for the immersive experience. While the videos aren’t mainstream yet, that’s likely to change in the coming years as 360-degree cameras become cheaper and more prevalent. Facebook appears well aware of our coming shift away from “flat videos,” and is getting ahead of the trend.

“If you look back at Facebook five years ago, most of the content that people shared was text, status updates and wall posts,” Zuckerberg said in his keynote address. “Now today it’s photos, and other visual content. If you fast forward five years it’s gonna be video. And if you look out even further beyond that it’s probably going to be even more immersive content like [virtual reality and augmented reality].”

Zuckerberg’s remarks came one year after Facebook bought Oculus, the virtual reality company.

“We’re at this interesting transition,” Zuckerberg said Wednesday. “We’re starting to see traditional video blend with even more immersive content. When you think about virtual reality a lot of people first think about gaming. But I actually think that video is going to be even more engaging in a lot of ways.”

For those who have tried virtual reality headsets such as the Oculus Rift, it’s already a “wow” type of experience. And this technology will only get faster, cheaper and better. It’s not crazy to expect that one day instead of flipping through photos of a friends’ safari on Facebook, you’ll strap on a virtual-reality headset, look to your left and get chills because you’re staring at a lion.